Is Website Maintenance Important?
100% it is. If you’re liable for any website, you’ll already be very conversant in Website Maintenance.
Website Maintenance encompasses all the activities needed to ensure the operational integrity of a site. Indeed, whenever these activities don’t occur, the results are often embarrassingly visible.
Some business owners don’t ‘get’ why a site needs constant attention. They think their site will magically care for itself when it is live! This is often far from reality, and when something fails, it can come as quite a shock, but issues could be avoided with regular maintenance.
Having an internet site for your business is critical during this digital day and age. It gives your customers an insight into your services or products, where you’re located when you’re open for business and offers a convenient way for them to contact you.
Encompass SEO In Your Strategy
With such much competition, you want to ensure your site ranks well so your audience and customers find you. SEO isn’t only about what keywords have to be optimised on a page; there are many elements, including the technical aspects. The technology your sites are built with must be maintained so far, and this could be a top priority alongside refreshing content. Most businesses don’t have the time or in-house skillset to keep their site updated and running smoothly. This is often why we provide maintenance and support packages which take the effort out of the required maintenance for your website.
Refresh & Refresh More!
If your latest news posting is from a year ago, customers might imagine you’ve not been maintaining the newest developments. Search engines, like Google, will almost certainly rank your competitor’s website higher if their news is more contemporary than yours.
We know it takes a while to publish updates to your website; you’ll only access it once or twice a year, and it’s often a pain trying to seek out the login credentials emailed to you, and that’s where we will help. Send us an update, and we’ll roll in the hay for you, but that’s not all; we will include regular on-site and off-site optimisation to ensure your site performs better than your competitors.
General Overview – Ongoing Maintenance
Publishing, meaning is the way to keep content up-to-date.
Change Control, purpose, the way to manage ongoing technical or other changes in a coordinated manner.